AI Insights · Timothy · April 2024
Top 5 Consumer Finance Apps in Egypt Q1 2024
A detailed look at the performance of the top 5 consumer finance apps in Egypt during Q1 2024, including download and active user trends.
Throughout the first quarter of 2024, the top 5 consumer finance apps in Egypt showcased varying trends in downloads and active users. Here’s a detailed breakdown of their performance:
BM Online from Banque Misr S.A.E saw a consistent interest with weekly downloads ranging from around 37.9K to 46.5K. The app experienced a peak in weekly active users in early March, reaching approximately 250.9K, before stabilizing around 232.7K by the end of the quarter.
NBE Mobile maintained a strong presence with weekly downloads oscillating between 33.7K and 46.7K. Active user numbers were particularly impressive, starting at 1.15M and growing to 1.24M by the end of March, indicating a steady engagement from users.
Mashreq Egypt showed significant growth in downloads, especially in March where it skyrocketed from 7.4K to over 46.1K. This surge was mirrored in active users, climbing from 18.4K in late February to 78.8K by the end of March.
CIB Egypt Mobile Banking marked stable weekly downloads, peaking at 10.4K in late January. Active users also exhibited a steady trend, starting at 159.6K and slightly increasing to 171.4K by the end of the quarter.
Lastly, QNB Egypt Mobile Banking had a consistent download rate, averaging around 7.3K to 9.7K weekly. The app's active users fluctuated but ended the quarter on a high note with approximately 99.5K users.
The data for this analysis comes from Sensor Tower, where you can find more insights into app performance trends.
